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Leigh Stowell provides innovative and actionable market data.

Joelle Cann

Former Senior Manager, Market & Research Analysis NBA

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Specialized market insights
for every game

Maybe you’re a venue looking to market dozens of diverse events every year.  Sure, the Sesame Street Live audience is slightly different from the Monster Truck crowd.  But how exactly are they different?  And how should you go about reaching them?  


Or perhaps you’re a sports franchise looking to increase season ticket memberships or up-sell last year’s single game or package purchasers. How can you create a fan experience that will compete with all the players in your market for that ever-precious sports dollar?  


Leigh Stowell & Company wrote the playbook on how to get the answers to the questions that drive you – and your sponsors – to win.  Here are just some of the survey areas we can employ to help tip the field in your favor:

  • Event Attendance

  • Ticket Levels

  • Purchase/Attendance Motivation

  • Fan Satisfaction

  • Fan Experience

  • Team Perception

  • Media Reach/Signage Recall

  • Demographics

  • Sports Attitudes

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